ideo design(s) -- the politics of new idea(s)

_ .. / design(s) / change(s) / experience(s) / _ / .

... at the heart of every good story is a central narrative about the way an idea satisfies a need in some powerful way ...,

as it unfolds the story will give every character represented in it a sense of purpose and will unfold in a way that involves every participant in the action.

change by design

/ play / tribe(s) / network(s) / identity / flow(s) / chart(s) / cycle(s)