
modern -- payoff(s) / challenge(s) / game(s) / math(s) / plan(s) 
*
_
..
--
@
media
/ idea(s)
/ change(s)
/ theme(s)
?
[
:
/
]
_
education(s)
question(s)
moral(s)
rethoric(s)
... the written word
as primal institutionalization
enters social experience, fixing creation and activity
by organizing them ... -- it is the original and constant
mechanism of substitution -- ... the written word refers
to something else ... -- custom, experience, event -- ...
and then becomes reference in its own right ...
life(s)
/ closure(s)
/ reflect(s)
/ fight(s)
/ everyday life
[]