
social(s) -- time(s) / changing behavior(s) / cage(s) / metaphor(s) / 
_
..
/
/ fun /
attitude(s)
/ change(s)
/ human(s)
/ experience(s)
/ _
/ .
- target(s) -- which (group of) people?
- sponsor(s) -- who initiates/pays?
- goal(s) -- what behavior(s)/pattern(s)?
- instrument(s) -- by what means/technology?
/ hole in the wall
/ war(s)
/ phrase(s)
/ mean(s)
/ example(s)